Mike Posner has released a new hat inspired by his signature mantra — “keep going.”
This clean white hat features the words “keep going.” in bold black letters, a phrase that’s become deeply personal to Mike and his fans over the years. The hat is available in two versions — a 5-panel hat and a 6-panel hat — both now available on Mike’s official website.
Mike first began using the phrase “keep going” during his six-month Walk Across America in 2019, a powerful journey of self-discovery that began in April and ended in October of that year. The phrase became his personal mantra as he faced physical and mental challenges — including a near-fatal rattlesnake bite — and it later inspired the title of his 2019 mixtape Keep Going, which featured interludes from friends and family offering words of encouragement.
Since then, “keep going” has become a constant message in Mike’s life and work. He often says it at the end of his videos, social media posts, email newsletters, and even while journaling his current adventure — a 3,100-mile journey along the Continental Divide Trail (CDT) from Canada to Mexico.
Mike, along with his trusted coach and friend Dr. Jon Kedrowski, began this latest trek — fittingly called The Long F*cking Walk — on July 28 in Glacier National Park at the Canadian border. Now, in November, the two have reached New Mexico, and throughout their journey, both have been wearing the new “keep going.” hat as a symbol of determination and focus.
This hat isn’t just merchandise — it’s a piece of Mike’s ongoing story and a reminder to never stop moving forward.
🧢 Shop Now: https://mikeposner.com/shop
